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 .: TEACHING RESOURCES: SHORT CASES    

In this page you can find some teaching resources for strategic management courses. Short cases are intended for applying concepts from the theoretical model of analysis to the real situation of a firm. They are usually written in no more than 1 or 2 pages and include just one question.

You can download cases in English () or in Spanish (). More teaching resources in Spanish clicking here.


STRATEGIC ANALYSIS

CB-003: Golden parachutes in corporate governance, by José Javier Fernández Rodríguez Updated

CB-008:
Inditex creates its own logistics, by Ana Farto Muñoz & Miriam Delgado Verde


COMPETITIVE STRATEGIES

CB-001: Competitive advantage of "A Todas Horas", by Miriam Delgado Verde

CB-004: Changes in the competitive strategies of main supermarket chains, by Rocío González Sánchez

CB-009: MYSPACE: From the leadership to the fight by the survival, by Diana Benito Osorio Updated

CB-010: Changes in the competitive strategy or Mutua Madrileña: Back to the origins, by Fernando E. García Muiña & Rocío González Sánchez

CB-013: New business models in travel brokerage: The Amadeus case, by Sonia Medina Salgado & Rocío González Sánchez

CB-015: The“strategy clock” in the car manufacturing sector in Spain, by Pablo Moura Díez & José Javier Fernández Rodríguez

CB-020: Intelliglass water windows, by Jorge Cruz González

CB-021: QDQ Media: The role of strategic change no longer relies on "paper", by Diana Benito Osorio & Alberto Colino Fernández

CB-022: Competitive advantage of 'Naranjas del Carmen', by Miriam Delgado Verde

CB-032: The Nespresso competitive advantage, by Patricia Ramos Quirante NEW


DIRECTIONS OF DEVELOPMENT

CB-005: KA International, from weight-based fabrics to interior design services, by Carmen De la Calle Durán

CB-011: Heineken, chronology of a hundred-year-old brewery, by Carmen De la Calle Durán & Noelia Gonzalo Hevia

CB-012: The development strategies of Coca-Cola and Pepsico, by Rocío González Sánchez

CB-017: Vertical integration on an international scale for Pescanova, by Diana Benito Osorio & Marta Peris Ortiz

CB-021: QDQ Media: The role of strategic change no longer relies on "paper", by Diana Benito Osorio & Alberto Colino Fernández

CB-023: Custo takes the colour of Barcelona to children's clothing, by Carmen De La Calle Durán & Noelia Gonzalo Hevia

METHODS OF DEVELOPMENT

CB-007: Telefónica and Vodafone, cooperation between two major competitors, by Rocío González Sánchez & Fernando E. García Muiña

CB-011: Heineken, chronology of a hundred-year-old brewery, by Carmen De la Calle Durán & Noelia Gonzalo Hevia

CB-014: Three's a couple: The strategic alliance between Renault-Nissan and Daimler
, by José Javier Fernández Rodríguez & Pablo Moura Díez Updated

CB-018: BBVA buys Garanti in Turkey,
by Javier Amores Salvadó

CB-019: The alliance between El Corte Inglés and Sephora,
by Javier Amores Salvadó

CB-024: The alliance between Antolín Irausa and CIE Automotive, by Jorge Cruz González


INTERNATIONALIZATION

CB-016: External market entry methods for Nutrexpa, by Marta Peris Ortiz & Diana Benito Osorio

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